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Happy Anne is a conscious brand that cares for the planet, offering vegan products with natural ingredients and a commitment to holistic beauty. It is a brand that empowers and supports modern women. 

Experience the natural beauty of your hair

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Conscious beauty for a modern world

Happy Anne is a brand that embraces the clean beauty trend, offering high-quality formulas that prioritize both effectiveness and sustainability. Its products are 100% vegan, certified by The Vegan Society, and made with natural ingredients. Free from salt, parabens, gluten, and harsh chemicals, they are designed to provide gentle yet powerful care. Plus, as a cruelty-free brand, Happy Anne remains committed to ethical beauty practices.

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With a vision beyond individual products, Happy Anne is focused on building a portfolio that spans both personal care and beauty. By continuously innovating and expanding its offerings, the brand ensures that modern consumers have access to conscious, high-performance beauty solutions tailored to their evolving needs.

Our Product Portfolio

HAIR CARE LINES

ARGAN & ACAI OIL

NUTRITION & SHINE

Nourishes and protects brittle, dull hair, restoring its strength and healthy shine.

COCONUT & MACADAMIA

RECONSTRUCTION & SHINE

Repairs dry, dehydrated hair, leaving it with a spectacular shine.

VEGETAL KERATIN

STRENGTH & FRIZZ CONTROL

Hydrates and helps control frizz, leaving hair soft, shiny, and naturally flowing.

SHAMPOO

340 mL

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SHAMPOO

340 mL

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SHAMPOO

340 mL

BLUE PLEX

ANTI-YELLOW EFFECT

Rebuilds and revives hair fiber while cleansing, softening and adding shine. Helps maintain original hair tone. *

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SHAMPOO

340 mL

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CONDITIONER

340 mL

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CONDITIONER

340 mL

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CONDITIONER

340 mL

CONDITIONER

340 mL

* Recommended for platinum blonde, color-treated, natural gray/white, or highlighted hair.

HAIR TRANSFORMATION

SUPER STRAIGHTENING KIT

Extreme Care Formula

Leaves hair straight, nourished, soft, shiny, and free from volume and frizz.

Front

Back

KIT INCLUDES:

3 products made out of

natural ingredients: Keratin

Protein, Organic Argan Oil, Shea Butter and Amino Acids​

STRAIGHTENING MASK

150 mL

SHAMPOO

15 mL

CONDITIONER

15 mL

Benefits & Claims

For Women

We empower women—in their versatility, love for change, and constant reinvention through new hairstyles and looks. Women who are conscious of their well-being and the planet, seeking products that go beyond function to offer real benefits. We create beauty solutions that align with women’s modern, trend-conscious lives

Vegan Certified

Each product is vegan and all formulas are certified by the Vegan Society. 

Environmentally Friendly
From packaging to our formulas, we keep in mind our planet. The 96% of ingredients we use are of natural origin.

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Happy Anne in the world

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Happy Anne is the perfect choice for hair care, embracing your natural beauty while keeping your style fresh and effortless—all with a commitment to sustainability.

Conscious Beauty.

Embrace your natural hair and take care of it with gentle yet effective products.

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